All of us at Libre enjoy a few beers now and then so when Saint Archer, San Diego's newest craft beer company, approached us about building the brand there wasn't a ton of negotiating going on. "You want us to start when? Yes." and we were off. The goal with the Saint Archer Brewing Company was to launch a new craft brewery…
With a compulsive attention to detail like hand-tooled acetate and Carl Zeiss lenses, RAEN Optics is quickly entering top boutiques and will soon launch another category. Created 100-percent in-house at Libre, RAEN began as a…
Founded in 2008 by professional snowboarder Jussi Oksanen, Mizu is a water bottle and water sustainability company focused on reducing plastic waste and providing clean water for everyone. Mizu came to Libre in 2010 looking to…
Libre worked as art director with Warner Bros. and pro surfer Rob Machado on his creative films, The Drifter and Melali: The Drifter Sessions. The Drifter and Melali, like most Taylor Steele-directed films, captures the essence of what it means to be a surfer -- rather than just someone who surfs. Through art direction, photography,…
Founded by the the most famous surfer in the world, The Kelly Slater Wave Company has developed wave technology that will forever change the landscape of recreational surfing. Libre is honored to be working hand in hand with the KSWC team as a branding and digital partner to build their brand from the ground up; including the…
In 2010, Daphne’s Greek Cafe was bought out of bankruptcy and needed a rebrand as ambitious as the new CEO’s vision. The company chose Libre as their creative partner, and the struggling Greek chain received a facelift aimed…
British Customs’ business began growing rapidly with the Modern Classic trend in motorcycles and the company needed an identity package to match their new market position. When BC approached Libre for a rebrand, the goal was…
The Thermal Club, located near Palm Springs, California, will be the premier private motorsports facility in the world. Libre was hand selected to design the initial stages of the brand I.D. and build the fundraising materials. “Clean, modern design -- with an allure to the elite,” was the starting point, and Libre analyzed…
In 2008, the iconic Hard Rock Hotel in Las Vegas came to Libre looking for a creative partner to art direct and design the hotel's magazine. From photo editing to editorial design, Libre was the creative lead of the HRH quarterly publication lasting for 3 years. The magazine serves as a brand touchpoint and is placed in every…
Like many companies in 2008, established footwear powerhouse REEF was looking for a refresh. It was losing market share and seeing smaller competitors thrive in a struggling market. In order to show the market something new,…
